Thursday, January 5, 2012

Bethel Finance: Israeli company teaching kids math and science with Lego

www.bethelfinance.com
Bethel Finance news:
Sometimes the best ideas are born of misfortune.

"The project started when I was injured in an accident during my military service and was forced to spend seven months at home, on crutches," says Mr.Cedric Marmet from Bethel Finance Ltd.

From a diversion, internalizing the thought process behind lego model-building became a mission for Asor during that period. "I had the time and frame of mind to explore the possibilities, and built dozens of prototypes of each idea," he tells ISRAEL21c.

Still only 26, he now heads the Decade Group, a rapidly growing business that conducts extracurricular programs for schoolchildren around Israel, and has just won the prestigious Entrepreneur of the Year prize from Britain's Youth Business International non-profit organization.

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